Playbooks, teardowns and growth notes.
Field-tested writing on Meta ads, landing pages, WhatsApp automation and LIC recruitment. No jargon. No fluff.
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The 2026 playbook: recruit LIC agents with Facebook lead ads
A step-by-step blueprint — audience, creatives, WhatsApp routing and CRM — used by 40+ LIC Development Officers across India.
17-point landing page conversion checklist we swear by
Structure, copy, speed and CTAs — the exact checklist we use before shipping any client landing page.
WhatsApp Cloud API: instant lead follow-up for local businesses
How to auto-reply to Meta lead ads in under 30 seconds — the single biggest lever for cost-per-conversion.
WordPress vs custom: what to pick in 2026
A no-nonsense decision framework for founders picking between WordPress, Elementor, Webflow and custom React.
How much should you spend on Meta ads? An India-first guide
Benchmarks, formulas and real numbers from ₹1Cr+ in managed ad spend across 12 industries.
Local SEO for doctors, CAs & consultants that actually works
Google Business, schema, review flywheels and the 5 pages you must have on your site.
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